ALAMEDA CARPET

ALAMEDA WAS BORN OUT OF A DESIRE TO INSERT PRECISE QUIET INTO A BUSY URBAN SPACE. A clean oval in a soft concrete shade, a single dark line crosses the interior space -- like a walkway in a quiet city, like a frame for thought. The minimalist composition creates a renewed concentration of gaze and breath. It's not just form -- it's a proposal for convergence. THE CARPET IS HAND-WOVEN FROM ONLY NATURAL MATERIALS, WITH A SMOOTH AND PRECISE TEXTURE THAT GIVES THE SPACE A FEELING OF CLEANLINESS AND GRAPHIC PRECISION. ALAMEDA BRINGS WITH IT A BALANCE: BETWEEN PRESENCE AND SILENCE, BETWEEN DISTINCT LINE AND TRANSPARENT ELEGANCE. It belongs to the city -- but is designed to slow its annuity. Gadi Carmel's design was born out of looking at the simplest sign -- and the realization that right there, is the whole story.